Today’s Getresponse review and pricing can help you make an informed decision when choosing your email marketing tools.
How can you choose the best email marketing service from hundreds of marketing software providers?
If you are wondering whether Getresponse Email Marketing Service is good for you or not, then this article is for you.
You are going to learn the best features of Getresponse, pros and cons, Getresponse pricing plans, comparison with its main competitors, email deliverability and how to get the best out of Getresponse.
In some Getresponse reviews, Getresponse claims that it has a lot more to offer than the rest of the email marketing software available in the market.
For instance, its pages indicate that it provides a simple split testing capabilities, great landing pages, finest design testing power, video email marketing, webinar marketing, CRM features, etc.
Are these claims true?
Read on to uncover the truths about Getresponse and whether it can make it to your top 10 email marketing services.
What is Getresponse?
- Getresponse is one of the leading email marketing and email automation services in the world.
- The company is headquartered in Poland and it boasts more than three hundred thousand clients from various parts of the globe.
- Businesses and individuals in 182 countries send more than 5 billion emails monthly using Getresponse.
Getresponse Review: Pricing
For users who buy things based on prices, the question is: How much does Getresponse cost?
Getresponse offers four different price tiers that have different features to customers:
- Email plan
- PRO plan
- MAX plan
- ENTERPRISE plan
Up to 1,000 subscribers: $15 (‘Email’) / $49 (‘Pro’) / $165 (‘Max’)
1,001 to 2,500 subscribers: $25 (‘Email’) / $49 (‘Pro’) / $165 (‘Max’)
2,501 to 5,000 subscribers: $45 (‘Email’) / $49 (‘Pro’) / $165 (‘Max’)
5,001 to 10,000 subscribers: $65 (‘Email’)/ $75 (‘Pro’) / $ 165 (‘Max’)
10,001 to 25,000 subscribers: $145 (‘Email’) / $165 (‘Pro’) / $255 (‘Max’)
25,001 to 50,000 subscribers: $250 (‘Email’) / $280 (‘Pro’) / $370 (‘Max’)
50,001 to 100,000 subscribers: $450 (‘Email’) / $490 (‘Pro’) / $580 (‘Max’)
- More than 100,000 subscribers: $100,000 (Enterprise plan) starts at $1199 per month – contact Getresponse
Getresponse justifies the price charged through the wide array of email marketing tools like marketing automation, template builder, tag manager, and landing page editor.
GetResponse Price Overview
The lowest costing Getresponse price tier starts at $15/month for up to 1,000 subscribers.
For 2,000 subscribers, you will pay $25/month while for 10,000 subscribers you will need $65/month.
Getresponse includes unlimited emails and autoresponders for all plans. Furthermore, there are no setup fees.
Have a look at the detailed Getresponse pricing table.
Detailed Table of GetResponse Pricing Plans
|Landing pages||One landing page per account, up to 1000 visitors/month.||Unlimited landing pages, unlimited visitors.||Unlimited landing pages, unlimited visitors.||Unlimited landing pages, unlimited visitors.|
|Web event tracking||No||Yes||Yes||Yes|
|Number of users. You can add 5 more for $20.||1||3||5||10|
|Advanced features of Getresponse|
|Webinars||No||100 attendees||500 attendees||500 attendees|
|Campaign consulting (1.5 hours per month)||No||No||Yes||Yes|
|Price based on list size (unlimited emails included)|
|1,000 users||$15 / month||–||–||–|
|2,500 users||$25 / month||–||–||–|
|5,000 users||$45 / month||$49 / month||–||–|
|10,000 users||$65 / month||$75 / month||$165 / month||–|
|25,000 users||$145 / month||$165 / month||$255 / month||–|
|50,000 users||$250 / month||$280 / month||$370 / month||–|
|100,000 users||$450 / month||$490 / month||$580 / month||$1199 / month|
Getresponse Discounts and Voucher Codes
- Getresponse offers an 18% discount for 12 months and 30% off for 24 months for individuals and businesses.
- Non-profit organizations get 50% off.
- Try Getresponse now for free (No credit card information required!
How to Change Getresponse Pricing Plans
Getresponse’s pricing plans depend on your preferences and the number of email subscribers.
In case your list of subscribers exceeds the maximum number in your current subscription, Getresponse will move you to the next higher tier automatically.
For instance, let’s say that you have been using the EMAIL plan which costs $15 monthly for up to 1000 subscribers. If you gain one more subscriber and have 1001 subscribers, Getresponse will automatically move you to the next bracket and charge you $25 the next month in the same pricing plan which is the price for a list having between 1,001 and 2,500 subscribers.
Canceling Getresponse Account
You can always cancel your account at any time.
Take care when canceling your account as this will delete all of your saved data.
Therefore, before canceling your account, be sure to export your contact lists.
Getresponse Refund Policy
You can cancel your account at any time. This will delete all your saved data though, so make sure you export your contact lists! GetResponse does not offer refunds, even if you cancel a day after subscribing for a plan.
What is the best Pricing Plan in Getresponse?
If you are starting out, just go for the email plan and grow your email list with just $5 for up to 1,000 subscribers and $25 for up to 2,500 subscribers.
However, when your subscribers reach 5,000, you’d be better off going for the PRO plan.
There is a difference between the Email plan and the Pro plan. In the Pro plan, you will get the web event tracking feature which helps you to create numerous automation based on what visitors do on your website.
Furthermore, the Pro Plan has Webinar and CRM features. All you have to do when you reach 5,000 subscribers is to switch to the Pro plan and take advantage of the $4 price increase from the possible $45 in the Email plan to $49 in the Pro plan.
Getresponse 30-Day Trial Plan
Getresponse has a nice 30-Day Free Trial.
Use the 30-Day Free Trial with no credit card required to test everything you want to know about the email marketing service.
This will help you to stop whining later on about non-existent services or mishaps.
In case you love the service (I am pretty sure that you will love Getresponse), you will upgrade to the paid version after 30 days are over.
Canceling a paid Getresponse account
Once you upgrade your trial to the paid account and submit your credit card for the initial billing, you will be charged depending on the number of subscribers you have. The Getresponse billing system will continue to renew your account monthly or annually depending on your plan by charging your credit card.
The best time to cancel your account is a day or two before the end of the billing cycle (I am assuming you have a valid reason why you will stop using Getresponse).
N/B: If you cancel an active account after it has been billed, you will never get a refund even in the annual subscription. This is important to note.
Getresponse Review: Ease of Use
Is Getresponse easy to use? Yes. It is very simple.
Getresponse uses a visually appealing icon menu which makes it easy to navigate through.
You will find many of the functions under the email marketing menu option.
You are free to add widgets or remove them from the dashboard since you have full control of your account.
Getresponse Review: Newsletter Creation Tools
If you want to create a newsletter using Getresponse, then you will need to know something about the editing tool, email personalization and the email types you can send.
Getresponse Review: Editor Tool
Getresponse has a great, easy and user-friendly drag and drop editor which allows for many email types.
The editor has more capabilities and flexibility than other email marketing services.
However, you will need to take some time to learn a broad range of editing options.
One thing that I love about the editor is the ability to undo and redo. The undo/redo buttons and a quick revision history will show you what you have been doing with your newsletter.
If you feel like a version of your newsletter is worse than the former, simply undo or revert to an earlier version.
There are no global editors to set and forget your newsletter fonts and styles.
Getresponse allows you to specify the newsletter subject lines and email content using data in the contact field.
With a few functions and coding like the if/then/else, you can achieve much.
Getresponse Email types
What types of emails can you send with Getresponse?
Well, you can send classic newsletters, autoresponders, RSS to newsletter, easy A/B testing, also surveys.
This is quite flexible.
Getresponse Review of Choice and Flexibility of Template Designs
Getresponse has many working templates.
Some templates may need to be updated to have a modern feel but you have many good ones to choose from.
The best thing: All templates are responsive, easy to use and easy to edit.
However, you may find it hard to add columns to Getresponse templates.
Getresponse Email Automation
Getresponse is one of the most powerful email automation services in the world.
You get access to a great workflow editor which helps you create and streamline very beautiful and complicated automated sequences or your email lists.
Getresponse can send many series of emails based on conditions and triggers that are activated by the subscriber’s actions.
Getresponse email automation tool also allows you to move your subscribers from one email list to another based on actions and triggers or manually.
There is automation which helps you in lead scoring, following up on abandoned carts, tracking web events and many more.
Getresponse List Management
GetResponse’s list management ability is one of a kind.
It makes list management easy by using custom filters to save lists according to segments of subscribers that have similar characteristics.
For instance, the list management tool makes it possible to group lists that have similar contact field data or lead scores for easier tagging and automation using list management rules.
Better still, you can automate the whole process of list management using rules.
In order to ensure that your lists are clean, you can do list hygiene by creating rules for blacklisting and deleting contacts.
Getresponse Registration Forms/ Opt-in & Opt-out Forms
Is it easy to set up registration forms with Getresponse to help in capturing emails?
Yes. It is fairly easy to create opt-in forms.
Better still, you don’t have to create the opt-in forms – you can create yours if you want to.
Getresponse has many opt-in templates to get you started.
With Getresponse, you may decide to integrate your form with your website tools or host the form on Getresponse.
Users have stated that the options to edit special pages such as thank you pages are hard to find.
Getresponse Email Deliverability
Deliverability, in this case, is the ability of an email marketing service to deliver your emails to a subscriber’s inbox.
Getresponse’s email deliverability is great although it is not the best in the industry.
Have a look at this comparative email deliverability table where I compare various email marketing service providers.
Getresponse Reports and Analysis Capabilities
Once you have set up your email marketing campaign, you need to know how it is doing.
The best way is to analyze the delivery reports.
Getresponse provides thorough reporting with geo-tracking capabilities. This means that you can know who opened your email and from which country it was opened.
You can see which email clients were used and the email open rates, click through rates, as well as Google Analytics Integration and conversion tracking.
It is possible to compare how different campaigns performed.
Is Getresponse available in your language.
Read on to find out.
Getresponse is available in 27 languages now.
Spam and Email Design Testing Features
Getresponse has a great inbox testing tool which allows you to see your email design and how it will appear on different browsers and devices.
The tool also allows you to check the SpamScore of your email.
The Spamscore is a number rating ranging from 0-5 which predicts the likelihood of your email to be recognized as spam.
Bounce Management Tool
Getresponse has a bounce management tool which is available in the list hygiene section.
The tool will help you in removing hard bounces immediately and soft bounces after four unsuccessful delivery attempts.
Getresponse Blacklist Tool
Getresponse arms you with the ability to blacklist and suppress activities of any contacts. You can also employ import. The tool lacks manual export tools.
Data Storage Capability
Getresponse gives you 1GB data storage space where you can upload your custom images with which to do your email marketing campaigns.
You also have access to more than 1,000 stock photos.
Getresponse Pro Features
Getresponse authentication supports SPF and DKIM which are whitelisted by major email clients like Outlook and Yahoo.
Own Domain landing page is supported in the enterprise plan. This means that the plan allows you to create landing page URLs that point to your domains or subdomains.
Creation of different account access levels. You can add up to 3 users in the Pro plan and up to 5 users in the Max plan.
Multi-user add-ons cost an additional $20 monthly for five more users.
The system also allows you to define specific user access areas for any of your users which gives you control of your email marketing system.
Getresponse Integrations are a few. The most common ones are large ecommerce tools such as Magento, Salesforce, Shopify and WordPress.
Getresponse landing page editor allows creation of unlimited landing pages.
For instance, you can create webinars, event registration pages, digital download pages, product pages, thank you pages, etc.
With over 110 Getresponse templates to choose from, you have a wider choice to select from for your split testing.
However, the Email plan has only 1 landing page. All plans above the Pro plan have unlimited landing pages.
Getresponse Customer Support
You can get help with any of your issues through live chat, email or by using the knowledge base.
Getresponse has a friendly customer support system in place which is ready to help you out.
What are the Best Getresponse Alternatives
Here are some email service providers which may come closer to Getresponse:
Getresponse Email Marketing Review: Pros and Cons
Just like anything, Getresponse has its strengths and weaknesses.
In this section, I highlight some of the most notable advantages and disadvantages of using Getresponse email marketing software:
Pros of Getresponse
- Getresponse has the most powerful list automation tool out there. The list automation tool enables you to add many conditions which trigger an automatic response. This helps automatic list segmentation of your subscribers based on their actions.
- The landing page editor is easy to use and has A/B testing capabilities which are rare in other newsletter email software.
- Getresponse has a design and spam testing tool which is simple to use, efficient and yet the service is cheap.
Cons of Getresponse
- Different subscription plans have access to different features. It is impossible to access all features in low tier pricing plans.
- Although they provide many templates, most of them look ancient and ready to be updated into fancy modern-day templates.
- You only achieve more at higher-tier plans.
Who should use Getresponse marketing tool?
Not every email marketing tool was created for all people.
Since businesses are different from each other in terms of size, market reach, automation needs, etc., it is important to choose an email marketing service which is most suitable for your unique needs.
So, who is Getresponse created for?
Use Getresponse if you want to capture leads
Getresponse is a great tool that was mainly created for inbound lead capturing. The tool offers flexible form creation capabilities, a landing page editor and complex email automation and segmentation system for capturing leads. Furthermore, it offers webinar hosting services and excellent Google Analytics integration and reporting abilities.
Getresponse is great for eCommerce businesses
All e-commerce store businesses need Getresponse because it has great features which can help in generating more sales. For instance, Getresponse integrates seamlessly with Magento and Shopify. It also enables abandoned cart campaigns, sales tracking and dynamic content marketing based on user actions such as purchases.
Getresponse is great for complex automation
Getresponse is for an eCommerce business which needs advanced email marketing automation. For instance, its workflow builder will help you in automating many actions such as email sending, lead scoring, contact tagging, list segmentation and updating data.
Clearly, Getresponse is not great for people who:
Are looking for a free email marketing service
Getresponse does not have a free or a freemium marketing plan. The best you can get free of charge is the 30-day trial. Well, it is not good manners to go for a free trial if you are looking for a free email marketing service. Instead, you should use free email marketing providers.
Novices in email marketing
Getresponse can be used by all people. However, users who have some knowledge in email marketing will get the best out of it. For those who are getting started with email marketing and those with small email lists, the lower tiers can suffice.
Do we Recommend Getresponse Marketing Tool
This email marketing tool is packed with many features that are easy to use. It is a nice list management and marketing automation tool which has responsive templates.
Furthermore, Getresponse has iOS and Android apps which enable you to send your newsletters and campaigns from your phone at any place and time.
GetResponse’s great features make it irresistible hence a great marketing tool.
Why don’t you give it a try?